The Google Search Engine

Is Google the Most Popular Search Engine?


With 60%+ market share in the United States and 90%+ around the world, Google is by far the most popular search engine.

Other search engines are Bing, Yahoo!, Baidu (the most popular search engine in China), and, yes, YouTube (actually the 2nd biggest search engine in the world).

How do I Rank a Website on Google?

That is the topic of Search Engine Optimization...

...there's no simple, one-size fits all SEO solution.

And there's not one single thing that you can do to the max that will rank you like crazy.

Ranking a website is a balance of many pieces of a puzzle...

...those pieces, from a high level, are On Page SEO, Off Page SEO, Local SEO, Keyword Research and Planning, and Engagement SEO.

What Search Engine is Better than Google?

This depends on heavily on what measuring sticks you're using to determine "better."

If you're talking about which search engine to target for your business, the answer is mostly "Google" or "YouTube."

But, if you're talking about it from a user standpoint, there is a wider variety of answers here...from Google to Baidu to Bing to DuckDuckGo...

I suggest just sticking with Google for most people because Google is the most advanced search engine and the most popular search engine.

What are the parts to Google's Algorithm?

Google has many, what I would call, "sub algorithms" integrated into their whole algorithm logic.

How Do I Get or Avoid a Google Penalty?

Don't spam. Quality over quantity in general.

Do try to broadly follow the Google Webmaster Guidelines and Google Core Web Vitals recommendations...or at least appear like you're following them!

...and 100 other do's and don'ts...

If you've already been penalized, you may want to look into penalty recovery.